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Best Custom Explainer Video Production Company 2024

Custom explainer videos are short, animated videos that help businesses explain complex concepts or products in an easy-to-understand way. They are a powerful marketing tool that can help increase conversions and sales.

The purpose of this blog is to highlight the best custom explainer video production companies of 2024. We have carefully evaluated and selected the top companies based on their quality of work, attention to detail, customer service, ability to meet deadlines, and pricing. This guide will help you make an informed decision when choosing a production company for your project.

Criteria For Selecting the Best Custom Explainer Video Production Company 

  • Quality of work: The production companies must have a track record of producing high-quality explainer videos that effectively communicate the intended message to the audience.
  • Attention to detail: The company must pay attention to details such as animation, sound design, and storyboarding to ensure the explainer video is engaging and polished.
  • Customer service: The company should provide excellent customer service, including clear communication and willingness to make revisions as needed.
  • Ability to meet deadlines: The company must be able to complete projects on time and within budget.
  • Pricing: The company should be transparent about pricing and offer competitive rates without compromising on quality.

Top Custom Explainer Video Production Companies

It's hard to say exactly which companies will be considered the "top" custom explainer video production companies in 2024 as the market is constantly changing and new companies are emerging all the time. However, based on current trends and customer reviews, some of the top custom explainer video production companies in 2024 are:

1. Essence Studios

Essence Studios is a custom explainer video production company that specializes in creating visually engaging and informative videos to help businesses and organizations effectively communicate their message to their target audience. They have a team of experienced animators, writers, and editors who work together to bring clients' ideas to life. They offer a wide range of explainer video styles, including 2D animation, motion graphics, and live-action videos.

One of the key strengths of Essence Studios is their attention to detail. They take the time to understand their client's goals and target audience and use this information to create videos that are tailored to their specific needs. They also offer a variety of pricing plans to fit different budgets, which are all transparent and fair, making it easy for clients to understand and agree on the cost.

They offer three pricing plans for explainer videos:

  • Basic: This plan is designed for small businesses and startups that have a limited budget. It includes an animated explainer video with a basic script and simple graphics, starting at $2,500.
  • Professional: This plan is ideal for businesses that want a more polished and professional-looking video. It includes a custom animated explainer video with a more advanced script and custom graphics, starting at $5,000.
  • Premium: This plan is for businesses that want the best of the best. It includes a custom whiteboard or animated explainer video with a high-quality script and custom graphics, professional voice-over, and sound design, starting at $10,000

Overall, Essence Studios is a custom explainer video production company that prides itself on producing high-quality, engaging videos that deliver results. Their transparent pricing plans and excellent customer service make them a great choice for businesses of all sizes.

2. Yum Yum Videos

Yum Yum Videos is a custom animated explainer video production company that has established a reputation for creating high-quality, engaging animation videos that help businesses and organizations effectively communicate their message to their target audience. They have a team of experienced animators, writers, and editors who work together to bring clients' ideas to life.

Pro:

  • High-quality animation: Yum Yum Videos is known for its visually stunning animation that captures the attention of the audience.
  • Engaging storytelling: They are experts in crafting compelling stories that help explain complex ideas in a simple and easy-to-understand way.
  • Flexibility: They offer a wide range of explainer video styles, including 2D animation, motion graphics, and live-action videos.

Cons:

  • Pricing: Yum Yum Videos may be more expensive than other companies, because of the high quality of their work.
  • Lead time: Yum Yum Videos may have a longer lead time than other companies due to the time required to produce high-quality videos.

Pricing:

Yum Yum Videos does not have a fixed pricing structure, instead, they provide a quote on a project-by-project basis, taking into account the complexity, duration and style of the video. However, as a rough estimate, their basic 2D animation videos could start at around $5,000 and go up depending on the level of customization and complexity required.

Overall, Yum Yum Videos is a great option for businesses that want high-quality, engaging custom animated explainer videos that will stand out from the crowd. They may be more expensive than other companies, but the investment is worth it for the high-quality animation and engaging storytelling they provide.

3. Demoflick

Demoflick is a custom explainer video production company that is known for their creative and unique approach to explainer videos. They work with businesses of all sizes to create visually engaging videos that effectively communicate their message to their target audience. They have a team of experienced animators, writers, and editors who work together to bring clients' ideas to life. They offer a wide range of explainer video styles, including 2D animation, motion graphics, and live-action videos.

One of the key strengths of Demoflick is its ability to come up with unique and creative concepts for explainer videos that stand out from the competition. They pay attention to detail and work closely with clients to ensure that their videos are tailored to their specific needs and goals. They also have a wide range of pricing options that are transparent and flexible.

However, one of the cons of working with Demoflick is that their pricing can be on the higher side, which may not be suitable for small businesses and startups with a limited budgets. Additionally, their turnaround time for videos can be longer than some other companies, which may not be ideal for businesses with tight deadlines.

Demoflick offers three pricing plans for custom explainer videos:

  • Basic: This plan is designed for small businesses and startups that have a limited budget. It includes a 2D animation video with a basic script and simple graphics, starting at $3,500.
  • Professional: This plan is ideal for businesses that want a more polished and professional-looking video. It includes a 2D animation video with a more advanced script and custom graphics, starting at $7,000.
  • Premium: This plan is for businesses that want the best of the best. It includes a 2D animation video with a high-quality script and custom graphics, professional voice-over, and sound design, starting at $15,000.

Overall, Demoflick is a custom explainer video production company that is known for their unique and creative approach to explainer videos. They offer a wide range of pricing options, but their pricing can be on the higher side and their turnaround time for videos can be longer than some other companies.

4. Switch Video

Switch Video is known for its ability to explain complex ideas in an easy-to-understand way. They have a team of writers, animators, and designers that work together to create visually engaging and informative videos that effectively communicate the intended message to the audience. They offer a wide range of explainer video styles, including whiteboard animation, motion graphics, and live-action videos.

Pros:

  • Expertise in explaining complex ideas in a simple and engaging way
  • High-quality animation and design
  • Strong attention to detail
  • Fast turnaround time
  • Good customer service

Cons:

  • Pricing might be on the higher end for some customers

Switch Video offers three pricing plans for explainer videos:

  • Basic: This plan is designed for small businesses and startups that have a limited budget. It includes a 2D animation video with a basic script and simple graphics, starting at $5,000.
  • Professional: This plan is ideal for businesses that want a more polished and professional-looking video. It includes a 2D animation video with a more advanced script and custom graphics, starting at $8,000.
  • Premium: This plan is for businesses that want the best of the best. It includes a 2D animation video with a high-quality script and custom graphics, professional voice-over, and sound design, starting at $15,000

Overall, Switch Video is a highly reputable custom explainer video production company known for its ability to explain complex ideas in an easy-to-understand way. They have a great team of writers, animators, and designers that work together to create visually engaging and informative videos that effectively communicate the intended message to the audience. Their pricing may be on the higher end for some customers, but the quality of their videos is top-notch.

5. Wyzowl

Wyzowl is a custom explainer video production company that has been in the industry for many years. They offer a wide range of explainer video styles, including 2D animation, motion graphics, whiteboard animation, and live-action videos. They have a team of experienced animators, writers, and editors who work together to bring clients' ideas to life.

One of the main strengths of Wyzowl is its ability to meet tight deadlines. They understand the importance of getting videos out to the market quickly, and they work hard to ensure that projects are completed on time. They also offer a wide range of pricing options to fit different budgets, making them a great choice for businesses of all sizes.

Another strength of Wyzowl is the quality of its videos. Their animation is top notch and their ability to explain complex ideas in a simple and engaging way is impressive. They also have a team of experienced writers that can help you develop a script that will effectively communicate your message to your target audience.

On the downside, Wyzowl doesn't offer as many video-style options as some other production companies. Also, some clients have reported difficulty in getting revisions done in a timely manner, which can be frustrating if the client is on a tight deadline.

Wyzowl's pricing varies based on the type and length of the video and the complexity of the animation. They offer a free quote on their website based on the client's needs and specifications. They also have a variety of pricing plans, including their standard plan, which starts at $2,500, and their premium plan, which starts at $5,000.

Overall, Wyzowl is a solid choice for businesses looking for a custom explainer video production company that can create high-quality videos and meet tight deadlines. Their transparent pricing and wide range of video styles make them a great option for businesses of all sizes.

6. Explainify

Explainify is a custom animated explainer video production company that specializes in creating high-quality, engaging videos that help businesses and organizations communicate their message to their target audience. They have a team of experienced animators, writers, and editors who work together to bring clients' ideas to life. They offer a wide range of explainer video styles, including 2D animation, motion graphics, and live-action videos.

Pros:

  • High-quality animation and visuals
  • Engaging storytelling
  • Ability to explain complex ideas in a simple and easy-to-understand way
  • Fast turnaround times
  • Transparent and fair pricing
  • Excellent customer service

Cons:

  • Pricing can be on the higher side for some clients
  • Limited to specific styles, if you are looking for something different it may not be the best option

Explainify offers 3 different pricing plans.

  • Basic: This plan is designed for small businesses and startups that have a limited budget. It includes a 2D animation video with a basic script and simple graphics, starting at $5,000.
  • Professional: This plan is ideal for businesses that want a more polished and professional-looking video. It includes a 2D animation video with a more advanced script and custom graphics, starting at $10,000.
  • Premium: This plan is for businesses that want the best of the best. It includes a 2D animation video with a high-quality script and custom graphics, professional voice-over, and sound design, starting at $20,000

Overall, Explainify is a great choice for businesses looking for high-quality, engaging explainer videos. They have a talented team that can turn complex ideas into simple, easy-to-understand stories. However, their pricing may not be suitable for smaller budgets, so it's important to keep that in mind when considering them for your project.

7. Demo Duck

Demo Duck is a well-known custom explainer video production company that produces high-quality, engaging, and effective videos for businesses of all sizes.

Pros:

  • High-quality production values: Demo Duck's videos are visually stunning and feature excellent animation, sound design, and voiceover work.
  • Strong storytelling: The company's videos are designed to effectively communicate complex ideas and products in an easy-to-understand way.
  • Customizable: Demo Duck works with clients to create videos that align with their specific branding and messaging needs.
  • Experienced team: The company has a team of experienced animators, writers, and voiceover actors who work together to create top-notch videos.

Cons:

  • Demo Duck's services can be on the expensive side, which may not be feasible for some small businesses or startups.

The pricing for Demo Duck's video production services varies depending on the specific project, but it typically ranges from $5,000 to $20,000 and above. Overall, Demo Duck is a great choice for businesses looking for a high-quality custom explainer video. While the pricing may be a bit steep, the company's experienced team and commitment to producing visually stunning and effective videos make it a worthwhile investment.

8. Animade

Animade is a London-based animation studio that specializes in creating custom explainer videos. They have a team of animators, designers, and storytellers who work together to bring clients' ideas to life through animation.

Pros:

  • High-quality animations and design
  • Strong storytelling capabilities
  • Experienced team of animators and designers
  • Proven track record of creating successful explainer videos for a variety of clients and industries
  • Variety of animation styles to choose from
  • Good at working with clients to understand their needs

Cons:

  • Can be expensive for small businesses
  • Longer turnaround times than some competitors

Animade does not publicly disclose its pricing information. However, it is generally considered to be on the higher end of the spectrum, and they typically work with larger companies and organizations with larger budgets.

It's important to note that pricing can vary depending on the complexity of the project and the number of revisions required. It's best to contact Animade directly to get an accurate quote for your project.

9. PowToon 

PowToon is a popular online animation and video creation platform that allows users to create professional-looking videos and animations for a variety of purposes, such as explainer videos, product demos, and more. 

Pros:

  • User-friendly interface: PowToon is designed to be easy to use, even for those without prior animation or video editing experience.
  • Variety of templates and assets: PowToon offers a wide range of templates and assets (such as characters, backgrounds, and sound effects) that users can customize to fit their specific needs.
  • Affordable pricing: PowToon offers a variety of pricing plans, including a free plan, which makes it accessible to users on a budget.

Cons:

  • Limited customization options: While PowToon offers a wide range of templates and assets, some users may find the customization options to be limited.
  • Limited export options: PowToon exports the videos to mp4 format only.
  • Limited features on the free plan: The free plan has some limitations on features and exports.

PowToon pricing plans include:

  • Free plan: allows you to create videos and presentations with limited features, and can only export to Powtoon servers.
  • Pro plan: starts at $19/month and includes more features, such as the ability to export videos in higher resolution and remove PowToon branding.
  • Business plan: starts at $59/month, includes more features and option for team collaboration
  • Enterprise plan: starts at $299/month, includes more features and support and is intended for large businesses and organizations.

Please note that the prices and plans may change over time, and it's best to check PowToon's official website for the latest pricing information.

10. GoAnimate

GoAnimate is an animated video creation platform that allows users to create custom animated explainer videos, animated presentations, and other types of animated content. 

Pros:

  • User-friendly interface: GoAnimate is designed to be easy to use, even for people with little to no animation experience.
  • Large library of characters, backgrounds, and props: GoAnimate has a large library of pre-designed assets that users can use to create their videos.
  • Wide range of animation styles: GoAnimate allows users to create videos in a variety of animation styles, including 2D, stop-motion, and whiteboard animation.
  • Pricing options: GoAnimate offers different pricing options for different use cases.

Cons:

  • Limited customizability: While GoAnimate has a large library of assets, users may find that they are limited in terms of how much they can customize their videos.
  • Pricing can be high: Prices for using GoAnimate can be high, especially for businesses or organizations that need to create a large number of videos.
  • Limited control over animation: Some users may find that they do not have as much control over the animation process as they would like.

GoAnimate's pricing starts at $39/month for the GoPlus plan, which includes access to all features and export to 720p video. The GoTeam plan starts at $79/month and is designed for teams and includes collaboration features and export to 1080p. The business plan starts at $159/month and includes advanced branding features, analytics, and export to 4k video.

Conclusion

In conclusion, custom explainer videos are a powerful tool for businesses to explain their product, service, or idea in a clear and engaging way. Using a custom explainer video production company can provide a professional and polished video that effectively communicates your message and stands out from competitors.

 The cost of a custom explainer video can vary widely depending on the company you choose, the length of the video, and the complexity of the animation, so it's important to find a company that can work within your budget. It's also important to choose a company that has a team of experienced animators and storytellers, a clear understanding of your business and target audience, and the ability to create videos that effectively communicate your message. 

The lead time for creating a custom explainer video can vary depending on the company you choose and the complexity of the video, so it's important to plan accordingly. With the right company, a custom explainer video can be a valuable asset for your business.

FAQs About Custom Explainer Video Production Companies 

Q. What are custom explainer videos?

Custom explainer videos are animated videos that are created specifically for a particular business or organization to explain their product, service, or idea in a clear and engaging way.

Q. What are the benefits of using a custom explainer video production company?

  • A professional and polished video that effectively communicates your message
  • The ability to create a unique video that stands out from competitors
  • The use of animation, voiceovers, and music to make the video more engaging and memorable
  • The ability to target specific audiences and achieve specific goals

Q. How much do custom explainer videos typically cost?

The cost of a custom explainer video can vary widely depending on the company you choose, the length of the video, and the complexity of the animation. Prices can range from a few hundred dollars to tens of thousands of dollars.

Q. How long does it typically take to create a custom explainer video?

The lead time for creating a custom explainer video can vary depending on the company you choose and the complexity of the video. On average, it can take anywhere from a few weeks to a few months to complete a video.

Q. What should I look for in a custom explainer video production company?

  • A portfolio of previous work that showcases their animation and storytelling abilities
  • A team of experienced animators and storytellers
  • A clear understanding of your business and target audience
  • The ability to create videos that effectively communicate your message
  • Flexibility and ability to work within your budget.

“What we love most about animation is, it’s a team sport, and everything we do is about pure imagination.”

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